Reasons Your Business Should Be on Instagram

Have you been thinking about creating an Instagram account for your business? While Instagram isn’t for every business, there are some that can greatly benefit from having a presence on the visual platform. My recent post on Social Solutions Collective will help you decide if Instagram is a good fit for your business.   3 [...]

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Will Pinterest Really Bring My Website Traffic?

Will Pinterest Really Bring My Website Traffic? As you probably have, I’ve been hearing a lot lately about using Pinterest as a vehicle for getting traffic to a website. So what better way to find out than to run a little experiment on my own site? As you may recall, I have a blog about [...]

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Easy Trick to Find Blogs for Comments

Leaving a thoughtful comment on a blog related to your topic provides inbound links to your website, which can increase your website traffic. In addition, commenting on a blog can get the attention of the blog author for possible collaborations, or just good old networking. That all sounds great, right? But the difficult part – [...]

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3 Back to School Inspirations for Your Online Presence

Did you love back to school time as a kid? I sure did, and I still love this time of year. Maybe not for the actual school part, but because back to school represents a fresh opportunity, and an excuse to go get some new supplies. Whether or not you or your young ones are [...]

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What the New Instagram Version Means for Marketers

If you market your company using Instagram, great news – Instagram now allows uploading videos. While many marketers were excited about adding video to their Instagram feed, there was a major limitation with the new video capability. Before, the only way to post a video to Instagram was by using the Instagram video tool within [...]

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Use the Seasons to Create Great Content Ideas

All bloggers face the challenge of coming up with creative content. What to do when the top ten lists and review ideas dry up? Try writing a seasonal blog post. Pros of Writing Seasonal Content Can be worked into every niche Timely, so likely to be shared Evergreen content can be recycled annually Here are [...]

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The Great Social Media Debate: Scheduled Posts or Real Time Updates?

It seems there are polar views it the social media world about whether community managers should schedule posts in advance or not. Almost every week, the “expert” opinion flips back and forth between how to best handle communications through social media. Opinion #1: All social media posts should be in real time. Rationale: Readers want [...]

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How I Made it to #2 in Google Search Results in Under 24 Hours (And How You Can, Too)

I’ve heard how terrific Google+ is for increasing your search ranking. But, with trying to keep up with Facebook, Twitter, Instagram and YouTube seemed like more than enough. I even wrote a post about how I am a big proponent of only being active on a couple social media platforms regularly rather than trying to [...]

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Twitter Analytics for Individuals

In June Twitter released analytics to all users, so now individual users can see what is working (and not working). But finding the analytics dashboard isn’t intuitive – so here’s how its done. Go to the Twitter Ads option from your account settings. A new browser window will open – you may have to log [...]

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